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NAC
Keeping Pace with tradition
In
India, the purchase and use of jewelry is deeply rooted in
tradition. At the same time, in keeping with international fashion
trends, the demand for contemporary, sophisticated and stylish
jewelry has risen. We, at NAC, understand our customers' changing
tastes and preferences, and offer an irresistible blend of the
traditional and the contemporary.
NAC's story began in 1973,
when N. Anjaneyulu Chetty set up a small jewelry store in Chennai.
Through sheer hard work and a superb understanding of jewelry design
and prevalent tastes, NAC soon forged long-term relationships with
its customers. Six years later, Mr Chetty was joined by his son, N.
Anantha Padmanabhan, who expanded the firm, introducing new ranges
of jewelry.
The move into the plush showroom in Mylapore,
Chennai, took place in 1990. Simultaneously, the silverware section
was hived off as a separate entity, NAC & Co. The gold and
diamond jewelry sections were expanded, even as clients, both old
and new, thronged the showrooms. The company celebrated its silver
jubilee in 1998.
What has set NAC apart from its competitors
is credibility and customer care. The company prides itself on the
purity of materials used, the quality of its finished products and
its abiding relationship with
customers. |
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Sri Nathella Anjaneyulu Chetty |
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- Founder - |
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